New Product Development Process / 新产品开发流程

New Product Development Process (NPD Process): A disciplined and defined set of tasks and steps that describe the normal means by which a company repetitively converts embryonic ideas into salable products or services.

新产品开发流程(NPD流程):将最初想法不断转化为销售产品和服务,公司所开展的条理化工作流程。

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